Happy New Year!

We can hardly believe it, but 2011 has finally arrived! What will the new year bring for you and your business? Our resolutions are all for continued growth and prosperity, not only for us but for all of our wonderful clients as well.

To help make that resolution a reality, we are going to continue our Customer Education Program featuring weekly e-mails with tips, tricks and other information you can use to grow your business on the web.

We are open to suggestions for topics–if there is anything you’d like more information on, let us know and we will see if we can work it into our weekly newsletters.

Let’s work together to make 2011 a successful year!

– Old City

What is a content management system?

Imagine having the ability to jump on any computer–in your office, at home, or on vacation–and instantly change the text and photos on your website to advertise a new sale, new product or seasonal special. With a content management system, you can do all of the above in the blink of an eye.

A content management system (CMS for short) is essentially a program that allows you to view and edit your website much like you would edit a document in Microsoft Word. You can add and format photos and text, then with a click of a button you can make the changes live on the Internet. It’s simple and easy to use.

Here are some Frequently Asked Questions that might help you better understand how a CMS can benefit your business:

Q: Do I have to install any software on my computer?

A: Nope! Our preferred content management system, WordPress, is accessible through any computer with an Internet connection. You simply enter a certain URL into your Internet browser, type in your username and password, and you will have access to the system. No software or installation required!

Q: Can I use this with my existing website?

A: In most cases, yes, we can add a CMS to an existing website. There might be some design changes that have to be made to accommodate for the system, but we can adapt most existing websites to work with the program.

If you want to upgrade your website with the CMS feature, however, it might be a good idea to use the opportunity to re-design your website as well. A fresh look and fresh content will keep visitors returning to your site and help you boost your SEO rankings.

Q: Is there anything that I cannot change with my content management system?

A: Yes. The CMS will allow you to change text and photos in the body of your website and in most cases, the sidebar as well. But anything in the header at the top of your website, the main navigation or the footer will still have to be changed by a website designer to ensure that the integrity and function of your website is maintained.

Q: Will you teach me how to use the program?

A: Absolutely! Whether we are converting your existing site or building a new website for you with the CMS, we will bring you in for a brief training session to show you how to use it and give you a chance to ask any questions that you might have. We’ll also provide you with a packet of information you can take home and use as a reference when you’re working on your website.

Add a content management system to your website today!

Give your business a fresh start to 2011 with a content management system from Old City Web Services. We have affordable solutions to give you the latest technology you need to not just keep your business afloat, but motoring.

Call us today at (904) 829-2772 or send an e-mail to letusmarketyou@oldcity.com.