Want to improve your level of customer engagement? Customer engagement is the emotional connection between a customer and a company or brand. Engaged customers are loyal to your brand, passionate about your brand and advocates for your brand. Below are 3 helpful tips you may want to consider: 1.) Video If you spend any time […]
Secrets to being seen online
Maybe you just redesigned your website with an eye-catching design, innovative components and you’re confident that it is informational, looks great and really sets you apart from competition. Now ask yourself– are people (the right people) finding my fabulous new site? Having a new website is great, but it’s just not enough…now you need your […]
Feeling flustered over social media?
Managing your own social media networking sites for your business is not a small fleet! Many business owners avoid social media marketing all together since it doesn’t typically have an immediate monetary return, however if you’re leaving this out of your marketing mix, you’re turning down infinite potential leads and important consumer engagement. Most likely […]
The Importance of Ongoing Optimization
A common question we often hear is: When is my site optimized? The best answer: It’s an ongoing process. With this being said, constant SEO and SEM modification will lead you to a more optimized site. It is important to invest in ongoing Optimization in order to reach your ultimate goal of the moment where […]
Who, What & When to Tweet
A tweet is a powerful tool…every week billions of tweets flow through the popular social network, Twitter. A wide variety of people, businesses (both big & small) local & international, utilize Twitter to get their messages to their customers and make their presence known. If you are new or unfamiliar to Twitter, we can help! […]
5 Ways to Integrate Social Media into the Mix
1.) A Social Website A call-to-action from any source drives customers to your website. Linking your social networking sites to your home or landing page, allows people to to be driven directly to the product/services you want them to see. Not only are you going to gain a higher volume of website traffic, but you […]
Twitter Terror? Take Control With These Easy 6 Tips
1. Have a mission Just like anything else, your Twitter account needs to have a purpose. For what reason do you need to get on Twitter and post information? Here are a few examples of possible mission objectives: Find new customers Keep current customers informed Demonstrate your expertise Form relationships with other businesses 2. Use […]
Facebook Cover Photos: What You Need to Know
The importance of a custom Facebook page. By now you’ve likely seen the new layout of Facebook’s business pages. In addition to the square profile photo for your business, you now have a much larger space at the top of your page for a cover photo. But what should you put there? You could use […]
Introducing: The Facebook Business Clinic Made Easy!
Do you have questions about using Facebook to promote your business? We have answers! Join us on Thursday, May 10th at 10:00 a.m. for the Facebook Business Clinic Made Easy featuring guest speaker, marketing specialist Erica Van Dyke. This interactive workshop will help you understand a variety of Facebook topics including: Working with the new […]
3 Ways to Bring More Traffic to Your Website.
Your website is not altogether different from your physical business location. You could have a great office or retail store, but if no one comes to visit your location, your business will suffer. You need to attract potential customers to visit, grab their interest and make a sale. So how do you do that with […]
