Don't miss anything going on in St. Augustine with the new OldCity.com Weekend Outlook Blog! With so many festivals, events, concerts, art shows and more going on around St. Augustine these days, it’s getting difficult to keep up with everything! We’ve decided to make it a little easier by highlighting a few of our favorite events [...]
What is Twitter? Follow us on Twitter! Twitter is an online social network--it's like a 24/7 chamber mixer for people around the world. The conversation is constantly going on and you can choose to jump in and out of it as you please, posting your own information or commenting on other people's information. 1) Customize [...]
Every day several hundred million people do a Google search, click on one of the results, get sent to a website only to be greeted by a page that has absolutely nothing to do with the ad that they clicked on. If the website owner is lucky the visitor may poke around the site a bit; [...]
Hopefully you answered yes to that question. If you answered no then have no fear, this article will help you get started in the very lucrative and response rich text marketing world. Text messages have a read rate of 95%. Yes, you read that correctly. 95% of all text messages are read. And the response [...]
Facebook is a wonderful tool for building your business through social media. So take advantage of the tools they offer and your ability to make landing pages right inside of Facebook. This will truly set your company apart from others and can help generate an influx of visitors to your main site. Below are 17 [...]
That's what makes it a landing page. In fact, when you understand that each and every website should be working for you to get new customers or keep track of what current customers want, then deciding what content to include on each webpage gets easier and easier. When in doubt, about what you should do to make [...]
How large is your company's email database? Why do I ask? Because size does matter. The size of your database has a direct correlation to your company’s bottom line…to your company’s cash flow. According to research from the Database Marketing Institute, every email address captured adds $10 to your company per year. Simply stated, if [...]
Chances are that you have more than one type of customer…which means that you must communicate with different customer groups in different ways. This necessity is easily accomplished by using targeted landing pages which automatically segments your marketing list for you. In other words, landing pages give your customer a chance to raise their hand [...]
