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Promoting Your Website Part IV: Email

2019-01-31T13:24:49-05:00August 26th, 2015|email marketing|

In Part I of our series about promoting your website, we discussed the importance of SEO.  In part II, we looked at branding. And in Part III we looked at how to use Social Media to promote your website. Today, we are putting email up to the task of website promotion and will be sharing [...]

Get Your Message Heard: How to Increase Your Email Open Rate

2019-01-31T13:24:52-05:00May 13th, 2015|email marketing|

One of the best ways to keep your customer base engaged is with recurring contact with an email newsletter. One hurdle in this segment of marketing is getting the customer to actually open your email. Here are some strategies for having your message heard after you've spent the time crafting it. Be Specific: Your subject [...]

5 Effective Email Tips

2019-01-31T13:24:53-05:00September 24th, 2014|email marketing|

Whether for business or personal purposes, email can be a very effective way to communicate. The ability to compose efficient and effective email is very important for productivity and responsiveness. When not done correctly it can have the opposite effect you are trying to achieve when you send your message off. Here are 5 tips [...]

Holiday Marketing Tip Challenge

2013-11-20T15:10:21-05:00November 20th, 2013|Content Management System, Content Marketing, email marketing, Facebook, Marketing, Small Business Marketing, Social Media, Social Media Marketing, Special Message, Twitter, Video, Website Design|

FACT: St. Augustine attracts hundreds of thousands of visitors each holiday season. Whether a visitor stays for one night or all month, it is widely known that during the holidays, tourism in the nation's oldest city is thriving. If you own a B&B, restaurant or tour company, you're probably busy answering the phone and responding [...]