Seasonal traffic is on the rise in St. Augustine. We spent some time downtown this past weekend enjoying the St. Patrick's parade and other festivities (visit our Facebook page to see the pictures) and we noticed something...St. Augustine is getting crowded! We've also noticed a continued rise in our traffic on OldCity.com, indicating that more [...]
Saturday, March 13th is the day to get your spring chores out of the way—turn your clocks forward for Daylight Savings, check the batteries in your smoke detector, and update your website! Your customers want to know what’s new at your place of business and we can help you get the word out. Here are [...]
Mobile web browsing is changing the way the world views websites—including yours. Everywhere we go now we see people on cell phones, iPads and iPods connecting to the outside world from park benches and restaurant booths. With more and more of your web traffic coming from visitors on mobile devices, now is the perfect time [...]
It’s on your website, business cards, billboard ads, polo shirt, brochure and more—no doubt, your company logo is the face of your business. Your logo is typically the first thing that makes an impression on your potential customers, which is why it’s so important that you have a professional logo that represents everything your company [...]
While many business owners feel that they have a choice in marketing OR advertising, the truth is that the two must work together in order to maximize the return on your investments. While print advertisements on billboards, phone books and newspapers have dominated the market in the past, the Internet is now the premium advertising [...]
Generate leads, referrals and new clients for your business. We have a new solution to share with you that will create more business for you without a lot of time or effort. We have partnered with a company called Ratepoint who offers affordable packages designed to provide small businesses with the right tools to manage [...]
In 2011, it’s not enough to simply have a website for your business. Companies of all sizes are competing for your customer base and if you’re not staying in the mix with all the latest marketing tools, your business will get left in the dust. We’ve put together some essentials you need to know in [...]
What IS a plug-in? A plug-in is a tool that you can use to add new features to your website. If you have a content management system (CMS), you already have access to a network of available plug-ins so that you can get the most functionality from your website. We have put together a list of [...]
What in the world is a blog? It's not a monster that lives under your bed, a swampy lake or a germ you can catch in foreign countries. The term "blog" was originally coined in 1997 from a combination of the terms "web log" to describe what is essentially an online journal. Back then, few [...]
Know your stats! As we continue to discuss the different elements involved in search engine optimization, it's important to keep an eye on your website statistics. How many people visit your website each day? How long do they stay on your website? What pages are most popular? Are they finding you via a search engine [...]
