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Two Telltale Signs Your Site Needs A Redesign

November 30th, 2018|Design, mobile-responsive website, Tips For Success|

A website is an important marketing tool because it is a business’ online storefront. When people are surfing the web and come across a website, they judge it and determine whether that business is a good fit for them. There are quite a few reasons that might deter someone away from a website only to [...]

Website Terms to Know

October 4th, 2018|Content Management System, Design, Web|

Most businesses hire a web firm to navigate the enigma that is the web world. From registering your domain to ensuring responsiveness, web firms take care of the nuances of your website. However, it’s important that the information they give you is translated correctly. To help you understand your web firm better, we've created a [...]

WordPress vs Squarespace

August 9th, 2018|Design, Search Engine Optimization, Tips For Success, Website Design|

Terms to Know Open source – Software that's built and added to by the public. Open source CMS’ don’t have owners. A community of developers, programmers, businesses, individuals work on it simultaneously and have rights to the plugins and themes they create. Themes - A theme is the underlying functionality of a website. [...]

Guide to Online Banner Ads

March 7th, 2018|Ad Spaces, Advertising, Design, Landing Pages, Website Banners|

Should You Purchase Online Banner Ads? St. Augustine Lions Seafood Festival Digital Banner As a small business in a city where tourism is booming, the short answer to this question is yes! In our last blog, Advertising Ideas, we discussed the best ways to advertise during Tourist Season. To no surprise, online banner [...]

Top Five Advertising Ideas for Tourist Season

February 22nd, 2018|Advertising, Design, Tips For Success|

As Summer approaches, businesses who invest in advertising now will optimize their potential revenue during tourist season. Since there are dozens of unique ways to advertise, we've created a list of the most effective advertising ideas for businesses targeting tourists and locals during tourist season. Answer these questions before reading our list of advertising ideas, [...]

OldCity Web Services – Highlights of 2017

January 12th, 2018|Advertising, Blogging, Branding, Design, eCommerce, Logo Design, Print Design, Pro-Bono/Community, Responsive Web Design, Search Engine Optimization, Small Business Marketing, Tips For Success, Website Design|

Check out a few highlights from our year in 2017. From website and print designs to new content services, SEO efforts, and pro bono projects – we’ve been busy! Advertorials Advertising and Content In 2017 we implemented a new type of advertising on OldCity.com, called advertorials. We now offer a 300-word blog, made-to-order for our [...]

Website Trends for 2018

January 2nd, 2018|Design, eCommerce, News, Small Business Marketing, Web, Website Design|

In 2017 several website trends caught traction which will remain popular throughout 2018. In the past year, we have noticed a major evolution in the design of small business sites. Cluttered pages, a lack of direction, and M.I.A. contact forms are a thing of the past. The message has been conveyed; business owners are realizing [...]

4 Ways to Prepare Businesses for the Holidays

September 10th, 2017|Black Friday, Cyber Monday, Design, eCommerce, Marketing, Responsive Web Design, Search Engine Optimization, Small Business Saturday, Website Design|

Fall is just a few days away, and that means the holidays will be here before you know it. While it seems like we’re still in the midst of summer, people start prepping for the holidays months in advance. According to the National Retail Foundation, more than half of consumers begin research in September and October [...]

Make an Impact with Your Rack Card

March 14th, 2017|Design, Marketing, Print Design|

Our rack card designed for Animal Emergency Hospital of St. Johns Rack cards have been around for years and have become a staple of hotel lobbies, visitors centers, and, generally, anywhere there is a lot of foot traffic. Remember your last vacation to a new place? Sure, you may have planned out some [...]