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Preparing Your Business For the New Year

January 4th, 2019|Advertising, Cyber Security, Small Business Marketing|

Preparing Your Business for the New Year The New Year often prompts businesses to reflect on the past fiscal year. On the other hand, it’s also an opportune time to prepare for the months to come. Use January to realign your marketing, security, and customer service strategies. Below is a general outline of questions to [...]

Your Easy Season Business Checklist

August 15th, 2018|Advertising, Marketing, Tips For Success|

St. Augustine locals have little secret, can you guess what it is? That’s right, it’s Easy Season. Years ago, Easy Season didn’t exist. But as the number of tourists who visit the City rises each year, many businesses are relieved at the thought of easy living. A time when visitors go home for a few [...]

Get More Clicks on Your Expanded Listing

June 29th, 2018|Advertising, Tips For Success|

Where will you place your ad? What will the title be? What image will you use to showcase your business? Since the text in a listing is limited, how will you describe your business in a few words? In this article, we'll walk you through how to get more clicks and improve your existing or [...]

FAQ About Advertising on OldCity.com

June 14th, 2018|Ad Spaces, Advertising, Tips For Success|

Can I advertise on OldCity.com on a budget? Any budget, no matter how small, can afford to advertise on OldCity.com. In fact, advertising on a website tends to be less costly than other methods such as mail-delivered advertisements, billboards, or commercials. Advertising services on OldCity.com range from $25.00 to $600.00 per month. What is [...]

Guide to Online Banner Ads

March 7th, 2018|Ad Spaces, Advertising, Design, Landing Pages, Website Banners|

Should You Purchase Online Banner Ads? St. Augustine Lions Seafood Festival Digital Banner As a small business in a city where tourism is booming, the short answer to this question is yes! In our last blog, Advertising Ideas, we discussed the best ways to advertise during Tourist Season. To no surprise, online banner [...]

Top Five Advertising Ideas for Tourist Season

February 22nd, 2018|Advertising, Design, Tips For Success|

As Summer approaches, businesses who invest in advertising now will optimize their potential revenue during tourist season. Since there are dozens of unique ways to advertise, we've created a list of the most effective advertising ideas for businesses targeting tourists and locals during tourist season. Answer these questions before reading our list of advertising ideas, [...]

OldCity Web Services – Highlights of 2017

January 12th, 2018|Advertising, Blogging, Branding, Design, eCommerce, Logo Design, Print Design, Pro-Bono/Community, Responsive Web Design, Search Engine Optimization, Small Business Marketing, Tips For Success, Website Design|

Check out a few highlights from our year in 2017. From website and print designs to new content services, SEO efforts, and pro bono projects – we’ve been busy! Advertorials Advertising and Content In 2017 we implemented a new type of advertising on OldCity.com, called advertorials. We now offer a 300-word blog, made-to-order for our [...]

Balance on Social Media

August 17th, 2017|Advertising, Branding, Facebook, Marketing, Social Media, Tips For Success, Twitter|

Social media accounts - they're not just a way to stay connected in our personal lives, but also in our professional lives. All too often I see companies who are missing out on opportunities because they don't invest enough time building their social media presence. Social media isn't just some extra task to hand off to [...]

Marketing When Just Starting Out

April 21st, 2017|Advertising, Marketing, Search Engine Optimization, Small Business Marketing, Social Media Marketing|

So, you've started a great business. It's something you've worked hard on and can't wait to share with the world. This is where marketing comes in handy. Marketing is how you get the attention of your target audience, how you build a following, and how you make that audience listen to what you're saying and [...]

Local Businesses Getting It Right on Social Media

March 24th, 2017|Advertising, Community, Social Media Marketing|

There's no doubt that social media plays a big role in marketing of businesses of all sizes. Social media not only helps you reach those in your community but all around the world. It's a diverse tool which can have mass advantages if done properly. For this blog, we thought we'd recognize some of the [...]