Get to know the people who are visiting your website.
Have you ever wondered how many people visit your website? How long do they stay on the website? What pages do they visit? How did they find your website?
Google Analytics can answer all of these questions! This incredible program is free to use and tracks nearly every statistic imaginable about your website, including:
- Number of visits and unique visits your website receives
- Average length of time spent on your website
- Average number of pages viewed by each visitor
- The most visited pages on your website
- The number of mobile visitors your site receives
- Keywords used most often to find your website
- Geographic location & primary language of your visitors
What can you do with this information?
The information Google Analytics provides is very valuable to your business. Understanding your current website traffic and how visitors are using your website will help you improve your site and, as a result, increase your traffic.
As an example, you might discover that 80% of visitors enter your website on the About Us page and never make it to your home page. Knowing this would help you tailor the text and photos on your About Us page to provide essential information that might currently be on the Home page. You could also restructure your website to help guide users to other pages to be sure they are finding all the information about your business that they need.
Let Google Analytics show you the return on your advertising investments.
Google Analytics can tell you what other websites are sending traffic to your website. This is incredibly valuable information if you’ve purchase online advertising because you can see exactly what kind of return you’re receiving on your investment. You may find that ads on certain websites are sending you a lot of traffic, while ads on other websites are not benefiting your business. This information will help you to make wise decisions when it comes to online advertising.
We can add Google Analytics to your website!
If you don’t have Google Analytics installed on your website yet, let us add it for you! For just $20, we can get everything set-up so you can start tracking your traffic. There is no monthly or recurring cost, just the set-up fee and you’re on your way!