If you're thinking about selling products or services online, you may want to consider PayPal as your method for securing online transactions. PayPal is great for integrating into Content Management Systems and makes it easy to place a link directly on your site. PayPal also works well with many handy plugins. Below are four reasons PayPal makes it easy for small businesses to sell merchandise online:
1. Set-up made easy!
The first step is to sign-up for a free PayPal account. There are various types of PayPal accounts. If you are just starting out and don't plan on selling very high-ticket items, you may want to choose the personal account for the first couple of months. You can always upgrade to the Premier or Business account anytime you want.
2. Notifications
Once a customer submits their online payment through your PayPal account, you will receive an email notification sent to the primary email address on your account. Even if a buyer pays with an e-check, PayPal will let you know the transaction is pending approval. This makes for easy bookkeeping and organization of your online transactions.
3. Shipping Capabilities
PayPal will handle all of your shipping needs using standard shipping rates depending on the service you choose. PayPal allows you to print invoices quickly and easily. Hint: For larger items or customers that choose expedited shipping, compare shipping rates between USPS, UPS and Fed Ex to guarantee the best rate.
4. Reporting Tools
PayPal's Reporting Tools provide you with the information you need to effectively measure and manage your small business. These tools are important in tracking transactions, comparing customer trends and will make you more profitable. With PayPal's Reporting Tools, you can:
- Analyze your revenue sources to better understand your customers' buying behavior
- Automate time-consuming bookkeeping tasks
- Accurately settle and reconcile transactions
Want to know more about PayPal for your business? Old City Web Services can help! From determining the best type of account for your business needs to integrating PayPal into your existing or new website. We'll minimize your stress and get you on your way to online payment success. Give us a call: 904.829.2772 or email us: letusmarketyou@oldcity.com for more information.
