FACT: St. Augustine attracts hundreds of thousands of visitors each holiday season. Whether a visitor stays for one night or all month, it is widely known that during the holidays, tourism in the nation's oldest city is thriving. If you own a B&B, restaurant or tour company, you're probably busy answering the phone and responding [...]
Determine your goal, make a plan & persuade your audience What is design and how does it relate to my website? Let's start with a definition: Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; user experience [...]
The importance of staying on top of site updates One of the many services Old City Web Services, Inc. offers our clients is Quarterly Content Management System (CMS) Update Management. It is important to update both the version of your website and all of the plug-ins as a preventative maintenance measure to lower the risk [...]
Hashtags are something you definitely should be using when formulating tweets, assuming you already have a Twitter account dedicated to your small business that is. A hashtag is designated with a number sign (#) paired with a word or phrase (without any spaces or other characters) to perform a variety of functions. In the Twitter [...]
Nobody likes to see outdated / false information on a company or organization's website. If your site currently has inaccurate information, such as dates, prices or ancient photos, it's time to think about an easier way to maintain this valuable investment of yours. Setting aside time to update your site is often difficult for small [...]
Since we now know that storytelling is a primal and powerful form of communicating to others, we are going to focus on the parallels of storytelling since much of what needs to be considered when creating a story is the same as what's needed for creating a website or mobile app. Today we will explain [...]
Video has maintained a powerful reputation of being one of the most efficient tools of visual communication. A creative and engaging video is a terrific way to present a product, service or brand and transform the user-experience to a much more interactive level. Because of this, professional, eye-catching videos are becoming increasingly popular in Web [...]
The future of advertising is somewhat unpredictable, but today we are going to give you the inside scoop on two consistent factors to always remember. Staff Writer for Entrepreneur.com, Kristin Edelhauser, writes: "The advertising of the future is going online--and going local. This hot trend is growing rapidly and shows no signs of letting up." [...]
Responsive Web Design is a web design approach targeted at crafting sites to provide an optimal viewing experience-- easy reading and navigation with minimum resizing, panning and scrolling across a wide range of devices (from mobile phones to desktop computer monitors). When developing a new website for your business or redesigning your outdated existing site, [...]
A picture is worth a thousand words. Okay, maybe that sounds a bit cliche, but it's true, especially when it comes to your website. So what does this phrase truly mean? It means that a single image has the potential to tell a story just as well as a large amount of descriptive text. Jakob [...]
