As the social media scene continues to progress, it can be hard to keep up with the various platforms, such as Google+. It's even more difficult to transition from say Facebook or LinkedIn to this new platform, especially when you've finally familiarized yourself with these. Google+ is a whole new player in the game-it brings [...]
Want to improve your level of customer engagement? Customer engagement is the emotional connection between a customer and a company or brand. Engaged customers are loyal to your brand, passionate about your brand and advocates for your brand. Below are 3 helpful tips you may want to consider: 1.) Video If you spend any time [...]
How can you really tell if your marketing efforts are outdated? We've developed a simple check list to help you determine if how you're running your small (or big) business is in-line with the newest technology and innovative marketing trends. Note: If you answer "Yes" to any of these categories below, pick up the phone [...]
Maybe you just redesigned your website with an eye-catching design, innovative components and you're confident that it is informational, looks great and really sets you apart from competition. Now ask yourself-- are people (the right people) finding my fabulous new site? Having a new website is great, but it's just not enough...now you need your [...]
Managing your own social media networking sites for your business is not a small fleet! Many business owners avoid social media marketing all together since it doesn't typically have an immediate monetary return, however if you're leaving this out of your marketing mix, you're turning down infinite potential leads and important consumer engagement. Most likely [...]
A common question we often hear is: When is my site optimized? The best answer: It's an ongoing process. With this being said, constant SEO and SEM modification will lead you to a more optimized site. It is important to invest in ongoing Optimization in order to reach your ultimate goal of the moment where [...]
Are you curious as to what the future holds for social media marketing? Listed below are some trend predictions on what to expect to see in Social Media development in 2013 and in the next few years: Social Commerce: This is the combination of eCommerce and social media networking. With over 1 billion active users [...]
E-mail marketing allows you to reach a mass number of people quickly & efficiently (plus it's affordable)! There are many free or cost-effective e-mail marketing websites available, however it's how you're utilizing these programs that's most important. Quality over Quantity E-mail marketing is the key to delivering content to your prospective customers. It is essential [...]
A tweet is a powerful tool...every week billions of tweets flow through the popular social network, Twitter. A wide variety of people, businesses (both big & small) local & international, utilize Twitter to get their messages to their customers and make their presence known. If you are new or unfamiliar to Twitter, we can help! [...]
1.) A Social Website A call-to-action from any source drives customers to your website. Linking your social networking sites to your home or landing page, allows people to to be driven directly to the product/services you want them to see. Not only are you going to gain a higher volume of website traffic, but you [...]
