Have you ever gone to save a photo and wondered whether you should save it as a JPG or PNG? With so many types of files to choose from, something as simple as saving your logo can become quite a challenge. While there are over 20 common types of files, these are the ones you […]
3 Restaurant Plugins All Restaurants Need
3 Restaurant Plugins All Restaurants Need Years ago, restaurants relied solely on word-of-mouth (one of the most difficult and best ways to advertise,) to promote their business. However, that changed when smartphones became as common as wallets. Now, everyone from teenagers to elders has unlimited access to information at the click of a button, the […]
Top Five Advertising Ideas for Tourist Season
As Summer approaches, businesses who invest in advertising now will optimize their potential revenue during tourist season. Since there are dozens of unique ways to advertise, we’ve created a list of the most effective advertising ideas for businesses targeting tourists and locals during tourist season. Answer these questions before reading our list of advertising ideas, […]
How to Protect Your Business Against Ransomware
What is ransomware? Ransomware is a software designed to block users from accessing their computer, most times by using encryption until a ransom is paid. Of course, victims can opt out of paying cyber-attackers any sum of money. Attackers may then delete data from the infected computers and cause other havoc that will result in a […]
All About CMS WordPress
When a client asks us which content management system (CMS) is best for their online needs we always recommend WordPress. In fact, we even suggest that clients with a different software convert to WordPress. It is the easiest application for business teams to manage, its user-friendly and powerful software can support a variety of small […]
OldCity Web Services – Highlights of 2017
Check out a few highlights from our year in 2017. From website and print designs to new content services, SEO efforts, and pro bono projects – we’ve been busy! Advertorials Advertising and Content In 2017 we implemented a new type of advertising on OldCity.com, called advertorials. We now offer a 300-word blog, made-to-order for our […]
5 Small Business Tools To Use In 2018
New Year’s Eve is a little over two weeks away, prompting small businesses to take a look at their business strategy. This year, make a New Year resolution for your business that is accomplishable and important! Commit to planning ahead with these small business tools. Sale and Promotion Tools In a city like St. Augustine, […]
7 Site Characteristics to Ditch
As a business owner creating and managing a website can be difficult. Your expertise is in your business and not graphic design. However, a compelling website is just as important as a business manager. With the Christmas approaching, you’ll want to be sure that visitors are captivated by your site because they have a limited […]
6 Tips for A Unique About Page
A customer’s first impression of any company is the About Page. It is just as important as a first interview and needs to stand out in order to wow an audience It is a critical element of each website. Every About Page should include factors such as a description of the company’s mission, the company’s […]
Is Google Turning Into a Helicopter Parent?
Terms you Need to Know HTTP (HyperText Transfer Protocol): how we send and receive information on the web. For example, by typing “fall activities in St. Augustine,” in Google’s search box, you are actually sending a command to a server. In return the server fetches the information. SSL (Secure Sockets Layer): is the technology that allows information […]
