Want to improve your level of customer engagement? Customer engagement is the emotional connection between a customer and a company or brand. Engaged customers are loyal to your brand, passionate about your brand and advocates for your brand. Below are 3 helpful tips you may want to consider: 1.) Video If you spend any time […]
The Importance of Ongoing Optimization
A common question we often hear is: When is my site optimized? The best answer: It’s an ongoing process. With this being said, constant SEO and SEM modification will lead you to a more optimized site. It is important to invest in ongoing Optimization in order to reach your ultimate goal of the moment where […]
5 Ways to Integrate Social Media into the Mix
1.) A Social Website A call-to-action from any source drives customers to your website. Linking your social networking sites to your home or landing page, allows people to to be driven directly to the product/services you want them to see. Not only are you going to gain a higher volume of website traffic, but you […]
Twitter Terror? Take Control With These Easy 6 Tips
1. Have a mission Just like anything else, your Twitter account needs to have a purpose. For what reason do you need to get on Twitter and post information? Here are a few examples of possible mission objectives: Find new customers Keep current customers informed Demonstrate your expertise Form relationships with other businesses 2. Use […]
Introducing: The Facebook Business Clinic Made Easy!
Do you have questions about using Facebook to promote your business? We have answers! Join us on Thursday, May 10th at 10:00 a.m. for the Facebook Business Clinic Made Easy featuring guest speaker, marketing specialist Erica Van Dyke. This interactive workshop will help you understand a variety of Facebook topics including: Working with the new […]
3 Ways to Bring More Traffic to Your Website.
Your website is not altogether different from your physical business location. You could have a great office or retail store, but if no one comes to visit your location, your business will suffer. You need to attract potential customers to visit, grab their interest and make a sale. So how do you do that with […]
Social Media: What is it and how can it help your business?
By now you’ve surely heard of social media, but you might not know exactly what it is and what it can do for your business. Used in the right way, social media can drive traffic to your website and physical location, making it a critical key to prospering in today’s economy. What is social media? […]
Promote your event on the OldCity.com calendar.
Don’t miss anything going on in St. Augustine with the new OldCity.com Weekend Outlook Blog! With so many festivals, events, concerts, art shows and more going on around St. Augustine these days, it’s getting difficult to keep up with everything! We’ve decided to make it a little easier by highlighting a few of our favorite events […]
5 Twitter Tips
What is Twitter? Follow us on Twitter! Twitter is an online social network–it’s like a 24/7 chamber mixer for people around the world. The conversation is constantly going on and you can choose to jump in and out of it as you please, posting your own information or commenting on other people’s information. 1) Customize […]
