The most important thing business owners are going to need to focus on in 2015 is mobile website optimization. Whether you already have a mobile strategy in place or you’re just now putting together a website and monitoring your mobile statistics, the statistics are very clear-mobile is going to be bigger than ever. Did you […]
Quick and Dirty Search Engine Optimization Tips
In this day of every business having a website and the demand for digital information being so high, it’s critical that the website you put forth to the world is optimized for search engines. Simply having a website is not all it takes – it has to be found by those searching for your business’ […]
Create a Call-to-Action Button for Your Facebook Page
Facebook has rolled out a new feature for Facebook Pages. Your business’ Facebook page can now utilize this feature that will draw the viewer right to a page you want them to go to that will help promote your business. If you are a hotel, you can use the BOOK NOW call-to-action and the button […]
Copy Writing for the Web
One of the biggest mistakes that can be made when building a website is in the area of copy writing. When you put your website online, you want viewers to know everything about yourself and your company and what you do that you are passionate about. It’s easy to get carried away and share too […]
Using Twitter to Expand Your Business
Have you been using Twitter half-heartedly as part of your social media strategy to get the word out about your business? Do you know it’s important but don’t quite know how to use it so that you can effectively get results? Here are some ideas for how to use Twitter effectively to make your business […]
Managing Your WordPress Website
Creating a website for your business can be a great step toward growing your audience, spreading information about who you are and what you do as a company, and increasing your online presence and ultimately your business’ bottom line. The fact is that simply creating a website and sending it off into cyberspace is not […]
Business to Business Marketing: Videos
Many small businesses today rely a great deal on Business to Business (B2B) marketing as part of their business model. B2B is a marketing practice that allows a business to sell products or services to other companies that resell them, or use them in their products or services. When it comes to content marketing, a […]
5 Best Practices in Web Design
Good web design brings a website to life, engages the user, and can be the catalyst your small business needs to attract more customers. A visually appealing website makes visitors want to stay and return. There is a lot to consider when building a website: brand, ease of use, appearance, color scheme, navigation, photography, and […]
The What, Why, and How of Twitter for your Business
Using Twitter is necessary for having a well-rounded social media strategy for marketing your business. There are so many new tips and tricks for making Twitter easy to use and effective when it comes to getting your brand out there to the public. Whether you are new to Twitter or if you just want to […]
3 Choices for Your Mobile Website
This is becoming a mobile world. Everywhere you turn, it seems people are using their phone or mobile device when they need information. It is imperative today to have a website that keeps up with this trend and fills the needs of customers who are looking for information on their mobile device rather than their […]
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